Engaging with Defence Media: reputation building in defence as an SME
03 DEC 2025 14:00
03 DEC 2025 15:00
A practical and insightful conversation designed to help companies effectively navigate the defence media landscape and strategically build their reputation within the sector. Hear from experienced figures in defence communications and journalism.
Moderator:
Benjamin Howe, Journalist, DSEI Gateway
Expert Panel:
Olivia Savage, Editor-in-Chief of DSEI Gateway
Jamie Hall, Associate Account Director, CMS Strategic
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What this webinar covers
- Interacting with Journalists: Best practices for approaching defence reporters, managing interviews, and building long-term, trustworthy relationships
- Effective Press Releases: Understanding what makes a press release newsworthy for the defence sector and ensuring your key messages cut through
- PR in Practice: Experience from CMS Strategic on how expert media relations can raise your company's profile and support business objectives
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